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Advanced expert care for every hair need

At L'Oréal, we know, your hair is unlike anyone else's. It can be strong, rebellious, vivacious and vibrant.
Because we know your hair like no other, we've created expert haircare tailor-made to you.
One problem, one powerful molecule - a unique solution for every kind of hair.
We go beyond ordinary haircare. We seduce each and every strand for a real transformation that you can see and touch, to give you the hair that you've always dreamed of.
We're L'Oréal Paris Advanced Haircare and we can truly change your hair. Because when your hair is at its best, you are too. Unlock the power of beautiful hair, everyday. Because you're worth it.

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L’Oréal bestsellers

  • L'Oreal

    Elvive Fibrology Thickening Shampoo 400ml

    R5595
    4.5
    SAVE 20% on selected L'Oreal products. Selected stores only. Valid until 23 January 2017
  • L'Oreal

    Elvive Colour-Protect Shampoo 250ml

    R3995
    SAVE 20% on selected L'Oreal products. Selected stores only. Valid until 23 January 2017
  • L'Oreal

    Elvive Extraordinary Oil Nourishing Conditioner 250ml

    R3995
    5.0
    SAVE 20% on selected L'Oreal products. Selected stores only. Valid until 23 January 2017

L’Oréal range

  • L'Oreal

    Elvive Colour-Protect Conditioner 200ml

    R3995
    5.0
    SAVE 20% on selected L'Oreal products. Selected stores only. Valid until 23 January 2017
  • L'Oreal

    Elvive Extraordinary Oil Nourishing Mask Balm 300ml

    R7195
    5.0
    SAVE 20% on selected L'Oreal products. Selected stores only. Valid until 23 January 2017
  • L'Oreal

    Elvive Triple Resist X3 Reinforcing Intensive Conditioner Fragile Hair 200ml

    R7195
    SAVE 20% on selected L'Oreal products. Selected stores only. Valid until 23 January 2017
  • L'Oreal

    Elvive Illuminating Shampoo 250ml

    R3995
    4.5
    SAVE 20% on selected L'Oreal products. Selected stores only. Valid until 23 January 2017