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Festive gifting sorted - how to shop for others this Black Friday

11 November 2019
By Anna-Bet Stemmet

Black Friday falls on 29 November this year, and at Clicks we’ve been working up a storm to ensure that our valued shoppers enjoy great savings leading up to the festive season. If you like finding excellent deals on gifts for the holiday season, this would be the perfect opportunity to do so!

However, we also know that shopping for others can be a bit of a challenge when you’re in the midst of a sale, so we thought we’d share a few expert tips on making the most of those Black Friday specials this year. Here you go:

Make your list (and check it twice!)

First things first – figure out exactly who you’re shopping for. Due to the economic pressure, we’re all feeling, many families and groups of friends try to keep their festive expenses manageable by going the ‘Secret Santa’ route. I.e. instead of buying a bunch of small gifts for a whole lot of people, you draw a name from a hat ahead of time, and buy a single gift to present to one person on the day. This also allows you to spend some more time choosing something that really speaks to a person, instead of just picking up so-called ‘stocking stuffers’ that don’t really have that personal touch.

Decide on a top spend per person

Whether you’re shopping for festive gifts on Black Friday, or prefer to do it at your own pace in the weeks leading up to the holidays, it’s best to know how much you can spend without breaking the bank before you set foot in the shops. When we’re shopping for people we hold dear, it can be easy to lose sight of the fact that overspending will only place extra pressure on our household finances come January. Decide on that magic number before you leave the house (or open that online browser) and stick to it no matter what.

Be authentic and know your customers

When buying gifts for your nearest and dearest, try to take a proverbial walk in their shoes. What makes this person tick? What kind of spoils could they have been putting off throughout the year that could really brighten their day? Spend some time thinking about their interests and how they like to spend their time, and you’ll most likely be able to come up with an imaginative gift that shows you really care.

TOP TIP: When you’re shopping at sales or during special offer periods like Black Friday or Cyber Monday rather opt for gifts that don’t come in particular size (e.g. shoes, clothing, etc.). The prices you pay on sale may not be redeemable if something does not fit.

Stock up on spur-of-the-moment gifts

The holidays often mean unexpected guests. Friends may be driving through town on the way to their vacation destination, or a favourite aunt could drop by for tea. Whatever the case may be, it helps to have a small stash of ‘one-size-fits-all’ gifts like chocolates, hand lotion, bath foam, pretty soaps, etc. that you can dip into if you feel the need to present a gift on the fly. Black Friday is the perfect opportunity to stock up on these little tokens of appreciation.

There you have it – a few top tips to help you shop for others this Black Friday. Are you ready to enjoy some great festive savings at Clicks this year? We hope to see you in store, or you can fill up your digital basket online. Register beforehand to ensure that you’re good to go, and meet us in the online checkout line! 

IMAGE CREDIT: 123rf.com