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JOHNSON’S® Moisture Rich
Baby Skincare Routine

Your baby is a special little wonder. She may have your smile, hair or eyes but her skin is very different to yours and therefore needs special care.
What makes your baby’s skin so different to yours?
No-one understands baby’s skin like JOHNSON’S® who have done more to advance peer-reviewed scientific literature on the physiology of baby skin than any other skincare company. JOHNSON’S® knows that your baby’s skin is delicate and will still continue to develop beyond the age of 2 years old. It loses moisture up to 5 times faster than an adult’s¹, so it needs extra hydration to stay healthy.
That’s why JOHNSON’S® encourages a 2-step nourishing skincare routine that goes beyond softness to deliver 24 hour hydration for healthy baby skin.
Step 1: Cleanse with JOHNSON’S® top-to-toe® Wash
• Safe to use from the first day – as mild as pure water to the skin²
• Hypoallergenic formula gently cleanses without over-drying
• The NO MORE TEARS® formula is as gentle as pure water to the eyes
Step 2: Moisturise with JOHNSON’S® top-to-toe® Extra Moisturising Baby Cream
• Specially developed to suit the needs of delicate skin
• Nourishes baby’s skin for 24 hours, helping give extra protection from dryness

References:
1. Nikolovski J et al. 2009. J Invest Dermatol
2. Lavender T et al, BMC Pediatrics, 2011.11:35. Infant skin-cleansing product versus water: A pilot randomized, assessor-blinded controlled trial
JOHNSON’S® Moisture Rich  Baby Skincare Routine

 Shop JOHNSON'S Baby Bestellers

  • JOHNSON'S

    Baby Wipes Extra Sensitive 288s

    R 7995
    SAVE 20% on selected JOHNSON'S products. Selected stores only. Valid until 08 May 2018
  • JOHNSON'S

    Baby Wipes Gentle All Over 288s

    R 7995
    4.0
    SAVE 20% on selected JOHNSON'S products. Selected stores only. Valid until 08 May 2018
  • JOHNSON'S

    Baby Powder 200g

    R 2895
    5.0
    Buy any 3 selected Johnson's products and get the cheapest free. Selected stores only. Valid until 22 April 2018
  • JOHNSON'S

    Baby Wipes Extra Sensitive 72 Wipes

    R 2995
    5.0
    Buy 3 of the same JOHNSON'S Baby Wipes 72 Wipes and only pay for 2. Selected stores only. Valid until 22 April 2018
  • JOHNSON'S

    Gentle Cleansing Wipes Lightly Fragranced 72 Wipes

    R 2995
    Buy 3 of the same JOHNSON'S Gentle Cleansing Wipes 72 Wipes and only pay for 2. Selected stores only. Valid until 22 April 2018
  • Johnson's

    Baby Jelly Fragrance Free 250ml

    R 2799
    Buy any 3 selected JOHNSON'S Toiletries and get the cheapest free. Selected stores only. Valid until 08 May 2018
  • JOHNSON'S

    Baby Soap Regular 200g

    R 1695
    Buy any 3 selected JOHNSON'S Toiletries and get the cheapest free. Selected stores only. Valid until 08 May 2018
  • JOHNSON'S

    Baby Shampoo 200ml

    R 3695
    3.25
    Buy any 3 selected JOHNSON'S Toiletries and get the cheapest free. Selected stores only. Valid until 08 May 2018
  • JOHNSON'S

    Baby Oil Regular 125ml

    R 3195
    Buy any 3 selected JOHNSON'S products and get the cheapest free. Selected stores only. Valid until 22 April 2018

 Shop the JOHNSON'S Baby Range

  • JOHNSON'S

    Baby Protective Cornstarch Powder Aloe Extract 255g

    R 4495
    Buy any 3 selected JOHNSON'S products and get the cheapest free. Selected stores only. Valid until 22 April 2018
  • JOHNSON'S

    Baby Soap Regular 200g

    R 1695
    Buy any 3 selected JOHNSON'S Toiletries and get the cheapest free. Selected stores only. Valid until 08 May 2018
  • JOHNSON'S

    Soft & Shiny Baby Shampoo 190ml

    R 3495
    5.0
    Buy any 3 selected JOHNSON'S Toiletries and get the cheapest free. Selected stores only. Valid until 08 May 2018
  • Johnson's

    Baby Fresh Powder 100g

    R 1995
    Buy any 3 selected Johnson's products and get the cheapest free. Selected stores only. Valid until 22 April 2018
  • JOHNSON'S

    Soft & Shiny Baby Conditioner 190ml

    R 3495
    Buy any 3 selected JOHNSON'S Toiletries and get the cheapest free. Selected stores only. Valid until 08 May 2018
  • JOHNSON'S

    Baby Shampoo 300ml

    R 4195
    Buy any 3 selected Johnson's Toiletries and get the cheapest free. Selected stores only. Valid until 08 May 2018
  • Johnson's

    Baby Aqueous Cream Aloe Vera & Vitamin E 250ml

    R 3195
    5.0
  • JOHNSON'S

    Baby Gentle Protect Soap 100g

    R 1295
    Buy any 3 selected Johnson's Toiletries and get the cheapest free. Selected stores only. Valid until 08 May 2018
  • JOHNSON'S

    Easy Comb Spray 150ml

    R 3495
    4.5
    Buy any 3 selected JOHNSON'S Toiletries and get the cheapest free. Selected stores only. Valid until 08 May 2018
  • JOHNSON'S

    Baby Gentle Protect Hand Wash 300ml

    R 2999
    4.0
    Buy any 3 selected JOHNSON'S Toiletries and get the cheapest free. Selected stores only. Valid until 08 May 2018
  • JOHNSON'S

    Baby Shampoo Lavender 200ml

    R 3999
    4.0
    Buy any 3 selected Johnson's Toiletries and get the cheapest free. Selected stores only. Valid until 08 May 2018
  • JOHNSON'S

    Soft & Shiny Baby Shampoo 120ml

    R 2695
    Buy any 3 selected Johnson's Toiletries and get the cheapest free. Selected stores only. Valid until 08 May 2018
  • JOHNSON'S

    Soft & Shiny Baby Shampoo 290ml

    R 3895
    5.0
    Buy any 3 selected Johnson's Toiletries and get the cheapest free. Selected stores only. Valid until 08 May 2018
  • JOHNSON'S

    Bedtime Baby Aqueous Cream 250ml

    R 3195
    5.0
  • JOHNSON'S

    Bedtime Baby Powder 200g

    R 2895
    4.0
    Buy any 3 selected Johnson's products and get the cheapest free. Selected stores only. Valid until 22 April 2018
  • JOHNSON'S

    Baby Gentle Protect Bath 300ml

    R 3999
    5.0
    Buy any 3 selected Johnson's Toiletries and get the cheapest free. Selected stores only. Valid until 08 May 2018
  • JOHNSON'S

    Baby Gentle Protect Bath 500ml

    R 6495
    5.0
    Buy any 3 selected JOHNSON'S Toiletries and get the cheapest free. Selected stores only. Valid until 08 May 2018
  • JOHNSON'S

    Baby Gentle Protect Soap 175g

    R 1695
    4.0
    Buy any 3 selected JOHNSON'S Toiletries and get the cheapest free. Selected stores only. Valid until 08 May 2018
  • JOHNSON'S

    Baby Top To Toe Massage Lotion 200ml

    R 3995
    Buy any 3 selected JOHNSON'S Toiletries and get the cheapest free. Selected stores only. Valid until 08 May 2018
  • JOHNSON'S

    Baby Top-To-Toe Massage Lotion 500ml

    R 5995
    5.0
    Buy any 3 selected JOHNSON'S products and get the cheapest free. Selected stores only. Valid until 22 April 2018
  • JOHNSON'S

    Baby Top To Toe Massage Oil 200ml

    R 3995
    Buy any 3 selected JOHNSON'S Toiletries and get the cheapest free. Selected stores only. Valid until 08 May 2018
  • JOHNSON'S

    Baby Soap Lotion 200g

    R 1695
    Buy any 3 selected JOHNSON'S Toiletries and get the cheapest free. Selected stores only. Valid until 08 May 2018
  • JOHNSON'S

    Baby Top-To-Toe Wash 500ml

    R 6495
    5.0
    Buy any 3 selected JOHNSON'S products and get the cheapest free. Selected stores only. Valid until 22 April 2018